Every customer relationship is a combination of personal relationships, live interaction, and virtual interaction (websites, social media, etc.). Your prospects and customers decide how they want to interface with you—your customers are becoming increasingly reliant on online tools to find vendors and conduct business.
In this workshop, you will learn about a flexible method that changes the way that you prospect for customers, close sales, and serve your ongoing customer base by using a number of available online tools.
This workshop will:
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- Provide you with a relationship development process you can start using immediately
- Show you how your company can combine e-tools with personal relationships
- Demonstrate the ability of e-tools to help attract new customers and lower costs
- Help you better understand how customers use websites, social media, smart phones, and more to find vendors and conduct business
- Show you how to create content that can be used across your entire customer relationship management system
Mark Goodman (workshop facilitator) is the President & CEO of e-Conversation Solutions. He is also past workshop chair for SCORE Chicago. Prior to founding e-Conversation, Mark held numerous positions as a technology executive, including Director of Business Development at Motorola, where he was the first business manager in the cell phone group. Previously,
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Mark was an executive for a Silicon Valley company and a film buyer for General Cinema Theatres.
Mark holds an MBA from Boston University and an MA in radio/TV/film from Northwestern University.
This event is co-sponsored by SCORE Chicago and the Better Business Bureau and is also featured on Crain's Small Business Week program.
Tickets are FREE. To register please click on "Buy Tickets" below.
